What is Clamshell Packaging?
Clamshell packaging protects what is valuable
Good things come out of clams. Concealed within the protective covering is a pearl which has been tucked away for discovery. In much the same way that a clam in nature provides protection to the valuable pearl within, clamshell packaging protects the valuable manufactured goods within its packaging.
What is Clamshell Packaging?
Clamshell packaging is a packaging container that is comprised of a one-piece container that has two halves conjoined together by a plastic hinge. Evocative of its namesake, clamshell packaging opens to reveal the contents within while swinging shut to protect the items from the travails of transportation and tampering.
This, now ubiquitous, packaging option was first developed by the Huntsman Container Corporation in 1974 to serve as the packaging for McDonald’s Big Macs. Huntsman Container Corporation was founded by Republican Presidential candidate, Jon Huntsman’s father, Jon Huntsman, Sr. in 1972 and they quickly developed additional lines of plastic clamshell packaging containers.
Businesses are always trying to develop new ways to display their products to the public, and clamshell packaging offers a readily available showcase of the goods contained therein. Customers are able to view the product and know that the item is brand new, in great condition, and ready to operate as advertised.
What Are the Advantages of Clamshell Packaging?
Packaging is an integral part of your marketing efforts, and clamshell packaging is a great way to showcase your products for an eager buying public. Plastic clamshell packaging is a cost-effective way to obtain a customizable and durable packaging option that affords your customers a glimpse inside at the product that awaits their purchase.
In the years since its introduction, clamshell packaging has developed into one of the most popular plastic packaging options and one of the most secure as well. As anyone who has ever tried to gain egress into a clamshell protected package knows, this is a secure line of packaging.
Customers like to see what they are getting and when a picture won’t suffice, clamshell packaging affords them the opportunity to view the item contained within the protective, custom made plastic sheath.
This durable packaging option is an excellent way to ward against damage caused by improper storage, handling, or shipping conditions. If you are in the business of selling computer hardware, medical supplies, electronics, or other sensitive products, you can rest assured that this packaging is protecting your sensitive, high-value products.
Call Clark Logistics Services Today!
To discover the advantages of what clamshell packaging can do for your marketing plan, contact the experts in innovative warehousing solutions at Clark Logistic Services. They specialize in all facets of the packaging, warehousing, and timely delivery of your products to the consumers that are relying on you. There is no need to incur the overhead costs associated with renting warehouse space when Clark Logistic Services has incredible warehousing solutions for your business today. Discover what their packaging options can do for your marketing efforts, and be as delighted by the results as if you have found a priceless pearl hidden inside a clam.
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